До того, как появилось пресловутое
открытое письмо в Harper's, обращенное непонятно к кому и призывающее непонятно к чему, было открытое письмо
Anti-Defamation League о кампании "Stop Hate for Profit". Акции призывает компании, размещающие рекламу в Фейсбук, воздержаться от этого в течении одного месяца (июля 2020), чтобы вынудить Фейсбук принять меры к распространителям ненависти и лживых теорий заговора. Идее кампании помогло
обращение Сашы Бэрон-Коэна.
"If civil society can expect civil discourse in the public square, then why not on the social spaces we inhabit online, where arguably the majority of public speech is taking place today?
Luckily, given where Facebook is now, improvement is not that hard: Clamp down on common misinformation and conspiracies. Stop recommending hate. Make a number of clear, common-sense changes to ameliorate and mitigate hate - we’ve made a list. Provide human beings to help people when they are being brutally harassed.
But while those steps are easy, we’ve learned that Facebook won’t take this seriously unless forced. So we invite businesses and all people of good conscience to join us, our partners, and the companies that have signed on already. Together, we can make sure that Facebook is good not only for advertisers, but also for society."
https://www.adl.org/news/letters/an-open-letter-to-the-companies-that-advertise-on-facebookВ объяснении существуюших проблем с Фейсбуком на сайте "Stop Hate for Profit" говорится: "Large groups dedicated to hate and violent conspiracies grow unchecked, and Facebook often recommends users join these groups. Political ads contain bald-faced lies, and even outright voter suppression. Misinformation and conspiracies on COVID-19, vaccines, climate change and the Holocaust are considered matters of debate."
https://www.stophateforprofit.org/faqСледует сравнить с заявлением письма в Harper's "The restriction of debate, whether by a repressive government or an intolerant society, invariably hurts those who lack power and makes everyone less capable of democratic participation. The way to defeat bad ideas is by exposure, argument, and persuasion, not by trying to silence or wish them away."
https://harpers.org/a-letter-on-justice-and-open-debate/После этого становится понятным, кому понадобилось это письмо. Руководство Фейсбука пока не поддается давлению "intolerant society" и не собирается осуществлять изменений, которых от него требуют правозащитники.
"It was abundantly clear in our meeting today that Mark Zuckerberg and the Facebook team is not yet ready to address the vitriolic hate on their platform. Zuckerberg offered the same old defense of white supremacist, antisemitic, Islamophobic and other hateful groups on Facebook that the Stop Hate For Profit Coalitions, advertisers and society at large have heard too many times before. Instead of actually responding to the demands of dozens of the platform’s largest advertisers that have joined the #StopHateForProfit ad boycott during the month of July, Facebook wants us to accept the same old rhetoric, repackaged as a fresh response.
The only recommendation they even attempted to address is hiring a civil rights position but were unable to commit to the crucial piece of the position being at the C-suite level or what the requirements for the position will be. However, they offered no attempt to respond to the other nine recommendations. Zuckerberg offered no automatic recourse for advertisers whose content runs alongside hateful posts. He had no answer for why Facebook recommends hateful groups to users. He refused to agree to provide an option for victims of hate and harassment to connect with a live Facebook representative. He declined to adopt common-sense content moderation policies and practices like the ones put forward by the Change the Terms coalition, or develop a process to ensure that their terms of service are fairly applied and do not bend to political expediency. And he did not offer any tangible plans on how Facebook will address the rampant disinformation and violent conspiracies on its platform. Instead, he offered a retread of the same old talking points from last week – tweaks around the edges – with no details or timelines around the MRC audit they have touted, with only the barest minimum of labeling misinformation in political speech, with a Civil Rights audit we asked for years ago, and empty refrains of we are trying.
None of this is hard, especially for one of the world’s most innovative companies whose founder coined the term move fast and break things. Mark Zuckerberg, you aren’t breaking things, you are breaking people. With a stroke of a pen, you could make Facebook better for your users, your advertisers, and society. We hope that you continue thinking about the consequences of what you have wrought and come back to the table soon with real change."
https://naacp.org/latest/statement-stop-hate-profit-meeting-facebook/Как и в случае Fox News, издержки от потери рекламодателей окупаются олигархической близостью к власти.
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